NetbaseQuid is a global provider of Omniture SiteCatalyst Professional Services. Their team is focused on delivering the broadest range of data-driven and customer-experience solutions to drive competitive advantage for their clients. They combine deep domain expertise and global delivery with strategic consulting services, testing and optimization, and marketing performance monitoring services.
Services Offered at NetbaseQuid
1. SiteCatalyst Professional Services
SiteCatalyst Professional Services comprises a unique combination of strategic consulting, testing and optimization, and marketing performance monitoring services that deliver tangible results across the enterprise.
2. Localization Management Services
NetbaseQuid has been working with its clients to localize sites that will be supported in multiple languages. The first step of the process is to understand where those languages are spoken and which ones have the most significant potential audience so they can focus on those first.
3. SiteCatalyst Marketing Automation
SiteCatalyst Marketing Automation is a flexible, scalable solution that allows businesses to optimize their Web sites and online marketing efforts to drive revenue growth while improving overall customer experience.
The service works by analyzing the customer journey through all stages of the Internet touchpoints and providing insights into how users interact with Web sites. This information can then be used to automate the display of customized content based on those interactions, using a combination of in-database tags and rich JavaScript objects. This interaction analytics gives the power marketers to set rules for what content should appear in each stage of the journey based on an individual visitor’s previous actions or non-actions.
4. SiteCatalyst Digital Asset Management
Website content is a critical strategic asset for corporations and agencies alike. It forms the basis for a brand’s identity, allowing companies to identify the competitive advantage they can deliver and the competitive edge they need to maintain in today’s online marketing spectrum. SiteCatalyst Digital Asset Management provides insights on how your assets are performing, how they are being used, how to repurpose assets based on your audience segments, how assets are being indexed, and how to optimize each investment individually.
5. Social Media Listening & Findability
Social media listening and findability are potent capabilities that enable businesses to identify the most predictive and relevant social media signals for their customers and brands. With real-time interaction analytics, companies can determine the best times to engage with customers via social media and track which channels have the most significant impact on their growth.
Social media listening is helpful because:
- It gives a clear view across one or many of the most effective channels visitors use to interact.
- It allows you to know how all your social media channels perform so that you can prioritize and restructure your strategies.
- It allows you to identify which channels provide the best value for your money concerning engagement and response rates and which are the ones that have the most potential for growth in terms of audience size.
- Social media listening helps you understand which content resonates most with your audience and what is best suited for them based on their profile information, location, and device mobile, desktop, etc.
- It allows you to track what content leads to the highest response rates and which of your content marketing efforts needs to be optimized further.
- Social media listening allows you to create templates that can be shared with your team. Hence, they all know the exact content performance metrics and key performance indicators, which gives them a competitive advantage when creating and delivering content.
Netbase is an enterprise software provider of marketing technologies. Netbase’s software helps achieve business objectives and customer satisfaction through data-driven marketing. The company’s flagship product, the SiteCatalyst, is a suite of products that enables marketers to better understand their customers and their marketing investments’ effectiveness. These products are SiteCatalyst Survey, SiteCatalyst Web Experience Analytics, and SiteCatalyst Digital Asset Management.
